Mar 17, 2026
Biogen
About This Role You will join the North American Business Operations & Insights (BIO) team in Omnichannel Excellence, as a critical partner to Biogen's US marketing teams. In this role, you will support and help drive the planning, execution, and optimization of all media and media partnerships in support of our US teams across both HCP and Patient audiences. You will be a digital media disrupter who pushes boundaries to optimize media planning, measurement, and optimization as well as optimizing the overall go-to-market media process. As an Associate Director, you will play a hands-on role in advancing media planning, measurement, and optimization efforts, contributing to the evolution of Biogen's omnichannel gotomarket approach. You will work closely with Brand Teams, Media Agency of Record, Decision Science/Customer Analytics to ensure media strategies are well-integrated, performance-driven, and aligned to brand and business objectives. This role includes...
Professional Diversity Network
Cambridge, MA, USA
Full-Time
