Jun 26, 2026
Description The Senior Digital Marketing Specialist II is responsible for the planning, design, optimization maintenance, measurement and reporting of websites, social media, and demand generation programs to increase brand awareness, generate qualified leads, improve customer service, drive leads to conversions, increase sales, and deepen customer engagement. This role is expected to initiate effective marketing campaigns online, and to translate business goals into successful digital marketing campaigns. Provide influential leadership to Marketing, IT, Sales and Management team members, as well as outside agencies and vendors, in order to achieve this objective. This position does not have direct reports. In addition, the Senior Digital Marketing Specialist II is responsible for developing, managing, implementing, measuring and reporting on other marketing communications projects, as assigned by the Director of Marketing, to support SME and Business Unit strategic plan...
SME
Southfield, MI
Full-Time