Unique Squared (U2) is a proven, profitable, scalable, data-driven, niche-oriented international e-commerce retailer. Targeting the pro-audio, recording and DJ markets, the company’s high velocity growth has achieved over $30mm in sales for 2011. From its start, the firm used a 100% web-based marketing engine to provide musicians, D.J.s and audiophiles with low-cost, high value-added products, expert customer service and fast delivery.