160 marketing jobs found in Cambridge, MA

Nuvalent, Inc. The Company: With deep expertise in chemistry, Nuvalent is working to create selective medicines designed with the goal to address the needs of patients with cancer. Nuvalent is an exciting early-stage company, bringing together experienced scientists and industry veterans with a proven track record in drug discovery, oncology drug development, and company building. The Role: Reporting to the Vice President, Commercial, The Vice President, Marketing will be a proven leader with deep expertise in oncology marketing, successful product launches, and team-building capabilities. This position will be responsible for developing and executing the brand strategy for zidesamtinib and neladalkib, potential best-in-class therapies for biomarker-directed NSCLC. The VP, Marketing will build and lead a comprehensive portfolio marketing plan while collaborating cross-functionally to ensure launch readiness. Responsibilities: * Develop and execute the brand strategy...

Biogen About This Role: As Director, Marketing Operations - MLR/PRC, you will play an essential role in leading Biogen's Promotional Review Committees (PRCs) and ensuring the excellence of our content approval processes. You will manage a team of Strategy & Execution Leads, each responsible for therapeutic area-specific PRCs, collaborating closely with critical stakeholders such as Marketing, Regulatory, Legal, and Medical teams. In this strategic position, you will ensure that the PRCs seamlessly integrate with therapeutic area strategies, leading annual planning, content development, and review through to final approval. Additionally, you will chair Biogen's Executive Review Committee, acting as a pivotal connector across several departments to drive timely and compliant content execution. Your leadership will be crucial in maintaining a high-quality content approval process and ensuring alignment with business priorities. By leveraging data insights, you will track...

Biogen Company Description Our mission to find therapies for neurological and rare diseases is a unique focus within ourindustryand this shared purpose is what connects us as a team. We work together to overcome obstacles and to followthe science. We are resilient as we strive to make an impact on our patients' lives and on changing the course of medicine. Together, we pioneer. Together, we thrive. Job Description TheAssociate Director,NeuropsychiatryPayer Marketingwill lead thedevelopment,evolution andexecutionof payer marketing strategies& tacticsto secure,maintain,and driveoptimalmarketaccess forzuranolone, a novel therapy for the treatment for major depressive disorder (MDD)and Post-partum Depression (PPD). WhatYou'llDo Partner effectivelywithourcommercial collaboration partnertodrivethedevelopment and coordination of market access strategiesacross both commercial and government payers Proactively consider/identifynewaccessstrategies, areas of opportunity,...

Biogen About This Role: As the Head of US Marketing Nephrology Franchise, you will be at the forefront of shaping the brand strategy for our nephrology assets, preparing for potential launches in AMR, MVI, and IgAN. Reporting directly to the Head of US Nephrology Franchise, you will lead and manage both branded and unbranded campaigns targeting transplant, community nephrology, and patient audiences. Your role will involve developing compelling brand positioning and messaging in collaboration with global teams, translating these into tactical plans for the US market, and measuring success against key performance metrics. Additionally, you will serve as a core member of the US Nephrology Launch Operating Team, aligning US priorities with global strategies and ensuring effective collaboration across teams. You will also focus on building a high-performing US Marketing team, fostering a culture of collaboration, ownership, and accountability to achieve business objectives....

argenx Join us as we transform immunology and deliver medicines that help autoimmune patients get their lives back. argenx is preparing for multi-dimensional expansion to reach more patients through a rich pipeline of differentiated assets, led by VYVGART, our first-in-class neonatal Fc receptor blocker approved for the treatment of gMG, and with the potential to treat patients across dozens of severe autoimmune diseases. We are building a new kind of biotech company, one that maintains its roots as a science-based start-up and pushes our commitment to innovate across all corners of our business. We strive to inspire and grow our company, our partnerships, our science, and our people, because when we do, we deliver more for patients. argenx is a global immunology company developing antibody-based medicines for patients suffering from severe autoimmune disease. argenx is building a world-class portfolio of first-in-class antibodies in both early and late clinical-stages...

FactSet Research Systems Inc. FactSet creates flexible, open data and software solutions for over 200,000 investment professionals worldwide, providing instant access to financial data and analytics that investors use to make crucial decisions. At FactSet, our values are the foundation of everything we do. They express how we act and operate, serve as a compass in our decision-making, and play a big role in how we treat each other, our clients, and our communities. We believe that the best ideas can come from anyone, anywhere, at any time, and that curiosity is the key to anticipating our clients' needs and exceeding their expectations. Working Locations: New York City | Boston | Norwalk, CT Working Environment: Hybrid (3-day in-office and 2-day remote schedule) Global Marketing at FactSet focuses on driving awareness and demand for FactSet's current and future solutions in support of company revenue goals. Through thought leadership, brand awareness initiatives...

Alkermes, Inc. The Associate Director of Consumer Marketing will be responsible for developing and implementing tactical marketing programs, primarily for consumers and caregivers, supporting the bipolar 1 disorder and schizophrenia indications of LYBALVI. This includes Direct-to-Consumer (DTC) strategy, media plan, content development, and analysis. The position requires an experienced and highly motivated individual with strong strategic and leadership capabilities. Alkermes has recently adopted a hybrid working environment to support and meet the needs of employees and this role will operate in a flexible environment with 60% of time in the office and 40% from home. Responsibilities Key Responsibilities: Manages the execution of consumer promotional campaigns for LYBALVI Crafts actionable assignment briefs for creative agencies Manages the development of the consumer media plan, channel allocation, targeting and measurement required to deliver on business and...

Alkermes, Inc. The Senior Director is responsible for developing and implementing strategies and programs to ensure the successful commercialization of ARISTADA and ARISTADA INITIO, part of the Alkermes Psychiatry Franchise. The Senior Director will serve as the marketing lead for ARISTADA, driving brand positioning and messaging and guiding the organization in identifying HCP and patient needs, as well as the brand lead for the ARISTADA program team. This is a Hybrid position, based in Waltham, MA. Responsibilities Strategy & Execution Serve as the marketing lead for ARISTADA, responsible for strategic planning, tactical execution, and cross-functional alignment throughout the product lifecycle across HCPs, patients, and treatment settings to achieve optimal market performance. Collaborate closely with field-based community and hospital teams to ensure prescription and prescriber growth across all treatment settings (CMHC, office, hospital). Work closely with...

Alkermes, Inc. The role is a key member of the Sales & Marketing Analytics team, responsible for providing analytical support and transforming digital marketing data into actionable insights for a growing commercial organization. This role collaborates with internal stakeholders and external vendors to extract meaningful insights from data for Brand Marketing team and Customer Experience Marketing team. This role reports to the Associate Director, Sales & Marketing Analytics and work at hybrid schedule in our Waltham, MA location. Responsibilities Key Responsibilities: Support brand marketing and customer experience marketing teams on strategic initiatives. Analyze marketing performance and customer engagement across digital channels, including digital media, email, and television. Track key performance indicators (KPIs) and deliver insights to optimize marketing campaigns. Develop and maintain dashboards and self-service data visualizations using business...

American Tower Corporation The Team We are seeking an Account Marketing Manager to join American Tower's Marketing organization. This Manager develops and executes marketing strategies that position the Company within a specified market segment and enables sales pipeline growth. Day to day you will drive customer experience programs and develop highly differentiated value propositions and customer-content targeted to your assigned market segment, which may include mobile network operators, etc. What You Can Offer Us Oversee, execute, monitor, and report on customer feedback programs, including a biennial customer survey, customer satisfaction scores, employee signature link, and website feedback. Drive the importance of customer experience in internal and external communications and programs. Act as the subject matter expert within the Marketing organization for an assigned industry and customer segment. Collaborate closely with the sales team to develop and...

Babson College THE OPPORTUNITY The Manager, Marketing Analytics supports multi-channel customer marketing programs by providing insights, analysis, and recommendations that improve marketing and conversion effectiveness. This role is responsible for collaborating across enrollment marketing, admissions, and technology teams to optimize digital marketing programs (paid, earned, and owned mediums) to enhance and influence customer acquisition, segmentation, targeting, and return on marketing investment. As a proactive, collaborative partner, this position will clearly display and articulate actionable insights to influence data-driven marketing decisions. WHAT YOU WILL DO Evaluate the effectiveness of marketing actions, recommend segmentation approaches, and deliver actionable insights to improve engagement and lifetime value. Develop and track key performance metrics related to marketing effectiveness and impact on conversion (enrollment) and lifetime value; responsible for...

Babson College The Digital Marketing Manager is an essential role within the Advancement Donor Experience team, supporting all Advancement marketing, communications, and stewardship strategies, goals, and objectives by building and maintaining high quality, metrics-driven, integrated digital content across multiple channels. Specifically responsible for spearheading Advancement's social media efforts, developing social media outreach, web content, and other digital strategies that engage alumni and friends of Babson and inspires giving; as manager of the Alumni social media accounts, serving as chief storyteller, collaborating with department and campus partners to generate content; taking a lead role in designing and implementing alumni email marketing campaigns with a focus on creating strong and engaging visuals; and performing other graphic design responsibilities, video creation and editing, and website updates. WHAT YOU WILL DO Lead Advancement's social media efforts by...

Babson College The Director, Advancement Marketing Strategy is responsible for developing the Advancement Marketing Strategy through developing and implementing an annual marketing plan, creating and refining a cohesive brand voice and messaging, producing multi-channel marketing campaigns for various alumni initiatives, and continually measuring and refining the marketing approach. This role will be responsible for managing and developing projects that inspire and engage the Babson community, strengthen fundraising and engagement initiatives, and promote the Babson brand. In collaboration with members of the Advancement team, this role will balance long term goals with short term execution and create and distribute Advancement marketing campaigns, annual fund and major gift communications, print pieces, email marketing, campaign materials, alumni engagement and event opportunities, and other forms of digital and print communications. In addition, this role is also responsible for...

Babson College The Advancement Marketing Operations Specialist will provide multi-faceted operational and technical expertise to the Donor Experience team by managing and executing a wide range of Donor Experience email activities and external facing communications. Specifically responsible for deploying all emails from Marketing Cloud; developing Marketing Cloud journeys; programming external facing components of CVENT pages; updating the website; requesting/reviewing stewardship and event reports; and managing the Alumni Newsletter. This role will hone in on managing the technical marketing automation platforms to implement and execute communications, developing and monitoring journeys including content creation and landing page development, reviewing segmentation, and monitoring results. WHAT YOU WILL DO Gather content for, design, write, and produce regular e-newsletters. Utilize technology and database management that streamlines projects, tracks timelines, and assists...

Babson College The Marketing Division presently accepts applications on a rolling basis from qualified applicants for adjunct faculty positions, and review these periodically for when an opening becomes available. The Marketing Division hires adjunct faculty to teach undergraduate and graduate courses in the following areas of study: Principles of Marketing, Marketing Research, Marketing Analytics, Consumer Behavior, Brand Management, Customer Acquisition and Persuasion, Selling and Sales Management, Retailing Management, Social Media Marketing, Digital Marketing, Marketing Analytics, Developing Effective Advertising, Professional Sales Practicum, Marketing for Entrepreneurs, Sports Marketing, Strategic Marketing, Consumer Psychology, Pricing Strategy, Sales in Action, Marketing High Tech Products, Sales and Marketing Dynamics in Franchising, Sports and Brand Partnerships, AI-Enabled Selling for Customer Facing Financial Professionals, Business Storytelling, Engagement and...

MathWorks Summary MathWorks has a hybrid work model that enables staff members to split their time between office and home. The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations. Learn More: https://www.mathworks.com/company/jobs/resources/applying-and-interviewing.html#onboarding. We are seeking a proactive and dynamic individual to market Simulink to both new and existing markets. Simulink is the platform for Model-Based Design that enables engineers to intuitively model, simulate, implement, and test complex systems for controls, signal processing, and communications applications. In this role, you will be responsible for technical product marketingof Simulink capabilities for large-scale modeling and simulation. This is your opportunity to use your experience of Model-Based Design within a team environment forproduction development. You will be providing direction and guidance to a worldwide sales...

MathWorks Summary MathWorks has a hybrid work model that enables staff members to split their time between office and home. The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations. Learn More: https://www.mathworks.com/company/jobs/resources/applying-and-interviewing.html#onboarding. Are you passionate about systems engineering, software architecture, and Model-Based Systems Engineering? Do you want to help engineers design complex systems more effectively and shape the future of architecture modeling? MathWorks is seeking a technically strong and strategically minded Product Manager / Product Marketing Manager to lead the growth of System Composer, our solution for modeling and analyzing system and software architectures. This role combines product strategy, customer engagement, and go-to-market execution to expand adoption across industries such as aerospace, automotive, medical devices and industrial...

Collegium Pharmaceutical Collegium Pharmaceutical is building a leading, diversified biopharmaceutical company committed to improving the lives of people living with serious medical conditions. We have a leading portfolio of responsible pain management and neuropsychiatry medications. Hybrid: Required to be onsite in Stoughton, MA on Tuesday, Wednesday and Thursday. POSITION OVERVIEW The Senior Manager Marketing Automation will manage the day-to-day operations of Collegium's Marketing Automation platform, Salesforce Marketing Cloud (SFMC). This role will collaborate cross-functionally with Marketing, agencies, IT, and third-party vendors to enhance usability, drive adoption, and deliver actionable insights that improve customer engagement and business performance. RESPONSIBILITIES Lead the management, configuration, reporting and continuous enhancement/optimization of Salesforce Marketing Cloud system (SFMC) and Service providers to achieve defined business...

Bridgewater State University Title Part-Time Faculty, Dept. of Management and Marketing Rank Adjunct Instructor Tenure Information Non-Tenure Track Department Summary The Department of Management and Marketing's mission is to educate students for successful careers in business and management through high-quality education. Successful candidates will be staff members who can work with their colleagues to help meet the department's mission in serving and supporting our racially and ethnically diverse campus community. The department offers undergraduate students a Bachelor of Science (B.S.) in Management with concentrations in: *General Management *Global Management *Information Systems Management *Human Resources Management *Operations Management Bridgewater State University is an inclusive community dedicated to the lifelong success of all students; focused on the continuous improvement of its people; and is responsible for leading innovation that benefits Southeastern...