30 marketing jobs found in Estero, FL

JOB DESCRIPTION A Day in the Life: The Director of Customer Experience will be responsible for leading cross-functional teams and initiatives to drive exceptional customer experiences and achieve revenue objectives. We expect the starting base compensation to be around $150,000 with annual bonus and profit-sharing eligibility. The actual salary will be determined based on years of relevant work experience. What You’ll Do: Lead and manage cross-functional teams to design and execute revenue and customer experience initiatives that align with company goals. Develop and implement strategies to improve customer satisfaction, retention, and lifetime value, while supporting revenue growth. Work closely with Marketing, Sales, Product Development, Operations, and Customer Care teams to ensure a seamless and consistent customer journey. Identify and analyze customer feedback, pain points, and trends to uncover opportunities for improvement and innovation...

JOB DESCRIPTION The Senior Revenue Management Analyst, Segment & Channel, is responsible for supporting the planning, execution, and optimization of pricing strategies across North America to align with business objectives. This role focuses on optimizing customer segmentation and channel strategies to drive innovation and achieve maximum ROI. The Senior Analyst will deploy various analytical tactics to assess the effectiveness of strategies, refine approaches through a continuous feedback loop, and ensure alignment with market needs. This role involves working closely with Market analysts/leaders and other internal stakeholders throughout the company to ensure that revenue for all segments and channels is optimized efficiently. We expect the starting salary to be around $75k, but will be commensurate with experience What You’ll Do: Analyze customer segmentation to identify and prioritize the most profitable channels, tailoring strategies to maximize demand and...

JOB DESCRIPTION As a Senior Operations Research Analyst, you will be a leading member of the Hertz Fleet team. In this role, you will be analyzing data, building reports, managing inputs for our optimization model, and making decisions that affect the Hertz rental fleet and other business segments. The goal of the Fleet Department is to minimize the cost of fleet while ensuring we have the right car in the right place at the right time to maximize the demand captured. You are encouraged to look for options that reduce cost, improve utilization, fulfill additional rental demand and increase car sales opportunities. Starting salary is $60K; commensurate with experience. Responsibilities We are looking for analysts who enjoy both business analytics and data science. In the Fleet department you will be working on a variety of tasks which include: Understand underlying connection between different aspects of the optimization model to better control model results. Translate...

JOB DESCRIPTION Job Description A Day in the Life: Responsible for analyzing, optimizing and reporting on the performance of the Hertz, Dollar and Thrifty loyalty programs. Will be working with various internal stakeholders to gain an understanding of current loyalty performance to help drive future program enhancements and initiatives. Opportunity to influence the future direction of our respective loyalty programs by bringing together qualitative and quantitative data. We expect the starting salary for this role to be around $60k, but will be commensurate with experience. What You’ll Do: Responsible for measuring program analytics including overall program performance, new member acquisition, existing member engagement, points management and other relevant program metrics. Utilizes various data sources and dashboards to report out and begin to tell stories around loyalty performance. Collaborate with other members of the loyalty team to optimize the structure,...

JOB DESCRIPTION A Day in the Life: In this role, you will successfully lead, develop and execute on our award-winning program’s rewards system. You will successfully work across departments and with outside vendors, overseeing projects from conception to implementation. We expect the starting salary to be around $85k but will be commensurate with experience. What You’ll Do: Support and manage the loyalty programs’ for Hertz, Dollar & Thrifty. Consolidate and complete analysis of all programs and provide recommendations to Senior Director, SVP and CMO Optimize all activities to deliver against business targets, suggest upside opportunities and program changes Work closely with the Sr. Director, Loyalty to manage all vendor relationships and communication, provide direction and prioritize projects based on program performance Lead and manage top account retention and reactivation initiatives from ideation through execution Partner with cross-functional...

JOB DESCRIPTION Director, Corporate FP&A: Global Financial Planning and Reporting Job Description The Director, Corporate FP&A - Global Financial Planning and Reporting position is responsible for assisting in the development, administration, and integrity of global financial planning and reporting. In addition, helping with coordination and consolidation of global financials and statistics, working cross functionally with accounting, other finance, revenue management and IT teams to ensure completeness and accuracy of inputs and reporting, and driving future financial reporting initiatives and developments. This position will be key in preparing financial information and analysis to support the senior leadership team and global corporate initiatives. What You’ll Do: Drive the process, preparation, and reporting of the global annual target and budget, understanding key drivers and variances while driving the organization toward corporate goals and initiatives...

JOB DESCRIPTION Sr Director, Corporate FP&A - Global Financial Planning and Reporting Job Description The Sr. Director, Corporate FP&A - Global Financial Planning and Reporting position is responsible for the development, administration, and integrity of global financial planning and reporting, coordination and consolidation of global financials and statistics, working cross functionally with accounting, other finance, revenue management and IT teams to ensure completeness and accuracy of inputs and reporting, and driving future financial reporting initiatives and developments. This position will be key in preparing financial information and analysis to support the senior leadership team and global corporate initiatives. What You’ll Do: Lead the process, preparation, and reporting of the global annual target and budget, understanding key drivers and variances while driving the organization toward corporate goals and initiatives Develop and produce high...

JOB DESCRIPTION This role is open to candidates in Atlanta, Georgia and Estero, Florida. Are you ready to shape the future of an iconic American brand? Are you ready to make your mark on one of America’s most iconic brands? At Hertz, we’re reimagining our future, and we need a talented and creative Brand Copywriter to help us get there. A Day in the Life: This role will be responsible for writing clear, compelling, and engaging copy across all marketing channels, including CRM, Paid ads, and more. You’ll play a key role in defining how Hertz shows up in the world - helping us shape a bold, modern vision that connects with audiences in exciting new ways. This role is open to candidates in Atlanta, Georgia and Estero, Florida. Let’s Go! The starting salary for this role is $60K; commensurate with experience. What You’ll Do: Craft compelling, high-impact copy that grabs attention across email, paid ads, social, and more. Shape and evolve a consistent brand voice...

JOB DESCRIPTION A Day in the Life: Based at Hertz’s Global Headquarters in Estero, FL, the Manager of Strategic Partnerships, Business Development will play a primary role in the growth & development of Hertz’s strategic partnerships portfolio. This includes ideating and bringing forth business cases of potential new partners for leadership, initiating contact with prospects, and the optimization of existing partners. This role will interface daily with both internal and external stakeholders and require driving cross-collaboration. We expect the salary to start around $100,000 and will be commensurate with experience. What You’ll Do: Help drive business development within the Strategic Partnerships team, which includes exploration of new partnerships, building business cases to justify, establishing communication with relevant contacts at prospects, and collaborating with the account directors of existing strategic partnerships to drive further mutual value...

JOB DESCRIPTION Job Description The Sr. Director, Corporate FP&A - Financial Systems and Processes position is responsible for the development, administration, and integrity of the financial planning and reporting data and systems, coordination and consolidation of global financials and statistics, working cross functionally with accounting, other finance, revenue management and IT teams to ensure completeness and accuracy of inputs and reporting, and driving future financial system and process strategies. This position will be key in preparing financial information and analysis to support the senior leadership team and global corporate initiatives. What You’ll Do: Serve as a key contributor to the development of the operational and system road map for finance Own FP&A system performance identifying and resolving technical issues, and ensuring system stability Lead process and preparation of financial reporting, understanding key drivers and variances...

JOB DESCRIPTION A Day in the Life: We’re looking for a passionate digital product leader who knows how to define, de-risk and execute against a product vision. You will be collaborating with customers and colleagues on cross-functional and co-located product teams. The role demands strong product instincts, excellent communication skills, technical fluency, empathy, humility and an appreciation for and understanding of lean start up, agile and user-centered design values, principles and practices. This role will manage the digital product(s) and delivery team associated with Hertz Connected Products. The product portfolio includes Telematics/IoT, Digital Vehicle Access, In-vehicle systems that optimize fleet unit economics and customer experiences. The starting salary is $180K; commensurate with experience. What You'll Do: Ship successful products , including defining vision, strategy, outcome-driven product roadmaps and creating and managing backlogs Define and...

JOB DESCRIPTION Job Description This role is responsible for the overall account management of the major third-party distribution partners including Travel Management Corporations, Tour Operators and Leisure Agency partnership accounts, both internally and externally. The role will aim to drive the growth and expansion of our overall distribution network with a specific focus on high value partners and new business opportunities in the TMC sector. The incumbent is fully accountable for all aspects of the account relationship(s) and respective performance results. This includes identifying and capitalizing on all opportunities within their account base by creating appropriate strategies to achieve global revenue targets, grow market share (within market segments), supporting Hertz strategic initiatives for all three brands and pursuing additional growth through targeted Business Line integration . A Day in the Life: Reporting to the Sr. Director of Distribution...

JOB DESCRIPTION A Day in the Life: The Senior Director, Fleet Applied Science will help drive the development of new tools and systems to evolve Hertz’s fleet analytics capabilities to leverage advanced methods in AI and machine learning such as neural networks, genetic algorithms, and other relevant recent analytical breakthroughs. These capabilities will be leveraged to optimize fleet decisions and drive execution of strategies that maximize an individual vehicle’s contribution to Hertz’s financial performance. As a Senior Director, you will be expected to have the expertise and passion to work “hands-on”, while also communicating clearly with leadership, recruiting and leading a team and ensuring that our strategy is well-aligned with parallel initiatives. The preferred onsite working location is Estero, FL or Atlanta, GA; remote eligible. The salary range for this position is $165,000 - $200,000; commensurate with experience. What You’ll Do: • Strategy Development:...

JOB DESCRIPTION A Day in the Life: Responsible for overall account management of assigned AAA Clubs. This includes managing the AAA Club relationship(s), marketing execution, and driving program results. What You’ll Do: Drives program growth through broader and deeper relationships within an assigned AAA Club portfolio. Identifies, analyzes, prioritizes and executes on all revenue opportunities, grow market share, and implement Hertz marketing plans with assigned AAA Clubs. Responsible for meeting and communicating key performance metrics to assigned Clubs on a regular and ongoing basis. Creates and maintains relationships with key decision makers within assigned Clubs to identify their business needs, assess incremental revenue opportunities, and align Hertz products to meet their needs. Responsible for aligning and implementing the overall Organization’s objectives and strategies Responsible for communication and working with a variety of cross-functional...

JOB DESCRIPTION The Revenue Management Systems Testing & Implementation Analyst’s day is primarily spent validating and enhancing the next-generation revenue management system that will revolutionize Hertz’s pricing capabilities. This individual will partner with IT, Product, Analytics, Business, and Vendor teams to ensure that each system component meets business requirements and is free of defects. This includes end-to-end testing of data flows and UI components, documenting defects, and collaborating with developers to deliver a seamless solution that drives revenue growth and efficiency. The employee will build upon and expand their knowledge of revenue forecasting and optimization to understand the science behind the system. They will seamlessly transition from a high-level conversation about general functionality to nitty-gritty technical details useful to developers. They are comfortable voicing their concerns in real time and consistently take a proactive approach to...

JOB DESCRIPTION A Day in the Life: The Revenue Management Analyst is responsible for managing car rental pricing and availability for Hertz Global Holdings. This individual will generate strategies / reports / analysis in an effort to monitor, control, and improve revenue management policies and profitability. In conjunction with inter-departmental stakeholders, this individual will assist in the analysis and evaluation of Revenue Management practices. They will also help manage and create new process and systems transitions. The starting salary for this opportunity is $65K; commensurate with experience. What You’ll Do: Implement strategic revenue plan, leveraging analytics, to support profit contribution improvement and revenue share growth targets in key segments and markets of responsibility. Implement mix optimization plan along key segmentation factors; including product, channel, and customer segments; to support Revenue Per Day (RPD), Revenue Per Vehicle/Unit...

JOB DESCRIPTION What You’ll Do: The Revenue Management team’s primary focus is maximizing revenue for the Hertz portfolio of brands. Senior Analysts use analytical models, algorithms, and tools to evaluate demand, understand fleet availability, and respond to changes in the pricing environment. They must become experts for their areas of responsibility, providing insight, crafting recommendations, and implementing strategic actions. Additionally, Senior Analysts participate in mentoring, coaching, and training new analysts. Senior Revenue Management Analysts focus on competitive data to determine pricing strategies & elasticity as well as proactively develop products and strategies to meet changing consumer and market needs. In conjunction with fundamental pricing strategies, Senior Revenue Management Analysts study demand forecasts and optimization outputs, implementing actions to maximize the revenue opportunity across the brand portfolio. Revenue Management Senior...

JOB DESCRIPTION This is the first executing layer within the Revenue Management organization. Under the direction of their manager, the Revenue Management Coordinator is primarily responsible for tracking and executing short term actions which meet minimum operational criteria. The Junior Analyst may also be asked to analyze recent booking trends, summarize data, manage capacity levels, and perform ad hoc project work. What you'll do: Execution of immediate yield actions for Airport and Off-Airport locations. Follow capacity guidelines and input any needed changes. Work closely with Yield Management team to identify booking anomalies, using exception reporting and escalating any instances to the appropriate Revenue Management Analyst. Monitor the performance of CMS (Contribution Management System), RMS (Rate Management System), and RM (Reservation Maintenance) and alert team of any system issues. Report on the performance of short-term actions, including realized...

JOB DESCRIPTION A Day in the Life: The Senior DNS Engineer will be part of a Global team working on key Technology Infrastructure projects aligned with Global Business strategy, within agreed parameters of time. As part of the Global Network team, you will be the technical lead for DNS technologies, supporting the Hertz Data center, Cloud, Branch location, HQ and Public domains. You will be responsible for DNS architecture, design and operations, and DHCP and IPAM overall design. Aligned with Enterprise Architecture standards and working with the Principal Network Architect, you will be working with existing and new Network technologies which add value to the Global Business and Global Technology strategy. You will ensure that service levels are maintained and continually improved, and problems with day-to-day delivery of services are minimized. What you'll Do: Responsible for Operational support and maintenance of the Hertz DNS infrastructure including performing...

JOB DESCRIPTION As a vital member of the global Hertz Corporate Communications team, the Communications Coordinator plays an integral role in shaping and delivering impactful communications for employees, customers, media and other key stakeholders. This role focuses on driving the development, implementation, monitoring, and maintenance of key internal and external strategic communications activities, initiatives and campaigns. The coordinator collaborates closely with internal and external communication team members, ensuring seamless coordination and execution across all communication initiatives. What You’ll Do: Play an integral role in assisting the Hertz Corporate Communications team, which comprises both internal and external communications functions, in developing and implementing strategic communications plans and initiatives that align with the company’s core business objectives. Ensure timely and accurate drafting and delivery of communications such as media...