Identifying best demonstrated practices for digital Card sales and providing consulting and recommendations. Serving as liaison to Digital channel team to provide sales forecast and initiative updates. Working collaboratively across the marketing and sales functions to ensure that goals are aligned. Influencing the development of new digital capabilities, features and functionality to drive growth and enhancements. Evaluating emerging technologies and channels; providing thought leadership and perspective for adoption when appropriate. Partnering with Clients' social and paid advertising teams to develop a cohesive online strategy focused on customer interactions and experience. Monitoring key channel performance indicators to identify opportunities to improve or expand.
Required Skills & Experience:
Advanced understanding of paid digital advertising including search, social and display campaigns
Strong knowledge and experience with PowerPoint and Excel
Ability to establish relationships and work effectively across the company and with partners
Detail oriented and highly organized with a strong ability to quickly identify and resolve complex issues
Ability to effectively navigate and influence internal partners, client organizations and vendors
Excellent written and spoken communication skills
Ability to communicate with impact, ensuring complex information is articulated in a meaningful way to wide and varied audiences
Desired Skills & Experience:
Knowledge of Digital Sales Channels
Knowledge of Business Advantage Card
Enterprise Role Description: Gather market information & perform more complex product analyses on assigned products, manage product profitability & monitor financial performance, make recommendations for product enhancements & prepare necessary justification to support product changes. Competencies required include market analysis/research focus, in-depth knowledge of products, a Bachelors degree, & 2-5 years related experience.
Bank of America is one of the world's largest financial institutions, serving individuals, small- and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company serves approximately 56 million U.S. consumer and small business relationships. It is among the world's leading wealth management companies and is a global leader in corporate and investment banking and trading.
Supporting the military has been a focus of Bank of America for more than 90 years. This includes our partnerships with military organizations, efforts to hire and develop military service members and veterans, and our products and services for military customers. Military men and women make sacrifices every day to serve our country and we want to do everything we can to connect them to the resources they need to make their lives better.
Bank of America actively works to attract, develop and retain veterans, reservists and military spouses because of the unique skills and experiences they bring to our organization. Their personal values align with our company's values around trusting the team, acting responsibly and realizing the power of our people.
We support military employees through our Military Support & Assistance Group (MSAG), an employee network that creates opportunities for advancement and leadership development through networking, mentoring and information forums.
Additionally, Bank of America supports the U.S. military through the Military Affairs Advisory Group (MAAG), an internal team that focuses on reintegrating service members into the civilian workforce through education, employment, wellness and housing.
Bank of America's military recruiting efforts are regularly recognized on a national level as a top "Military Friendly" employer by GI Jobs, Military Edge and Employer Support for Guard and Reserve.
Join the thousands of veterans who now call Bank of America their Employer of Choice.