Aug 11, 2018

Product Consultant - Digital Card Sales

  • Bank Of America
  • Wilmington, DE, USA
Full-Time Marketing

Job Description

Job Description:

Identifying best demonstrated practices for digital Card sales and providing consulting and recommendations.
Serving as liaison to Digital channel team to provide sales forecast and initiative updates.
Working collaboratively across the marketing and sales functions to ensure that goals are aligned.
Influencing the development of new digital capabilities, features and functionality to drive growth and enhancements.
Evaluating emerging technologies and channels; providing thought leadership and perspective for adoption when appropriate.
Partnering with Clients' social and paid advertising teams to develop a cohesive online strategy focused on customer interactions and experience.
Monitoring key channel performance indicators to identify opportunities to improve or expand.

Required Skills & Experience:
  • Bachelors Degree
  • Advanced understanding of paid digital advertising including search, social and display campaigns
  • Strong knowledge and experience with PowerPoint and Excel
  • Ability to establish relationships and work effectively across the company and with partners
  • Detail oriented and highly organized with a strong ability to quickly identify and resolve complex issues
  • Ability to effectively navigate and influence internal partners, client organizations and vendors
  • Excellent written and spoken communication skills
  • Ability to communicate with impact, ensuring complex information is articulated in a meaningful way to wide and varied audiences

Desired Skills & Experience:
  • Knowledge of Digital Sales Channels
  • Knowledge of Business Advantage Card

Enterprise Role Description:
Gather market information & perform more complex product analyses on assigned products, manage product profitability & monitor financial performance, make recommendations for product enhancements & prepare necessary justification to support product changes. Competencies required include market analysis/research focus, in-depth knowledge of products, a Bachelors degree, & 2-5 years related experience.



Security Clearance

NO Security Clearance

Job Tracking URL;213169268;z?

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