May 20, 2024

Construction Area Sales Manager

  • Crescent Electric Supply Company
  • Arizona
Full-Time Administration Business Energy Professional Services Sales

Job Description

As a Construction Area Sales Manager (CASM) at Crescent Electric, you will serve as a strategic & tactical business leader for the assigned geography leading and developing a team of sales hunters. In this role, you will lead the development and execution of action-oriented area strategies that result in profitable growth and success with focused initiatives by addressing market requirements, key customers, competitive threats and new technologies. You will build organizational capability across the area sales teams while leveraging and partnering with key enterprise resources to deliver organic growth.


  • Build organizational capability across the area sales teams while leveraging and partnering with key enterprise resources to deliver organic growth. Ensure that the appropriate internal and external sales tools are in the hands of the sales team that serves our current and future customers and that those tools are being fully utilized.

  • Analyze the effectiveness of the team and functions and maintain a strong voice by recommending opportunities for change in sales force structure, assignments and selling activities to produce maximum, profitable volume, while achieving a best cost to sales ratio.

  • Establish area best practices focused on new market penetration with customers that differentiate Crescent in the industry based upon market trends and customer needs.

  • Analyze and evaluate current and future needs to determine and recommend annual sales expense budgets.

  • Work collaboratively across all sales organizations within Crescent to facilitate mutual growth across product, service/solutions offerings, strategic initiatives, and national accounts.

  • Support the development and execution of an operational excellence plan that standardizes and centralizes key common functions across Crescent.  Lead employees to understand and embrace the benefits of this new approach and teach to understand how doing so helps us win in the long-term.

  • Produce and increase sales through digital tools, sales promotion, joint sales calls, supplier engagement and industry specific involvement

  • Plan and administer methods of controlling expenses within budget.

  • Manage the performance of the team through S.M.A.R.T. goal setting and effective and frequent performance feedback, focused on the “what” and the “how” the team member is performing. Lead the team to develop and execute individual development plans for all employees, with specific CASM emphasis on engagement, retention, and development. Lead local and enterprise efforts to build the bench of talent and develop capable successors for all “key” positions within the assigned geography.

  • Develop, nurture and maintain key stakeholder relationships at the top 10-15 accounts in the assigned territory/region.


  • Outstanding communication (oral and written) and presentation skills especially w/ key stakeholders at top 10-15 accounts in assigned territory/region

  • A contemporary understanding of electrical construction/residential markets and the methods that can be deployed to maximize sales in the market

  • Thorough knowledge of electrical products, solutions and services and how to apply them within local Code(s)

  • Ability to influence others - both direct reports as well as indirect reports - from within the Crescent organization.  Additionally, a demonstrated ability to influence customers and business partners that are external to the Crescent organization.

  • Proven ability to work well with across multiple functions and geographies to build best practices and drive best in class results

  • Strong analytical and problem-solving skills

  • Uncompromising integrity and unsurpassed business ethics always.

  • Detail-orientation w/ a dedication to weekly pipeline review & focus on shortening the sales cycle through usage of the Crescent Sales Process


  • Bachelor's degree from an accredited institution in Engineering (Electrical, Mechanical, Civil, or Industrial) or Business Administration Degree with marketing emphasis or commensurate experience; A Master’s degree is preferred.

  • Minimum 5 years of experience in Sales/Marketing. Experience in various sales and marketing roles with increasing responsibilities.

  • Minimum 1 years of experience in field sales management, managing direct sales teams.

  • Experience managing Product line marketing and/or operational experience a plus.

  • Valid Driver's License with the ability to travel up to 75% of the time to coach, develop & accompany CAMs on Joint Sales Calls in 3+ branches. Must meet Crescent Electric's driving policy.


Total Rewards and Benefits

Crescent Electric's compensation package includes an array of top-tier benefit options, including: 

  • Eligibility for health,  and dental, vision coverage, 401(k) plan, and flexible spending accounts, subject to plan terms.
  • Eligibility for company-paid benefits such as life insurance, short-term disability, long-term care, and Employee Assistance Program, subject to applicable waiting periods.
  • Excused Absence time off and Paid Time Off (PTO).
  • Company-paid holidays.
  • Other benefits for which you may be eligible includes supplemental life insurance, hospital indemnity, and accident and critical illness benefits with cancer coverage.
  • Eligibility: Employees are eligible for health, dental, vision, and life insurance benefits on the first of the month following 30 days of employment. Employees who are 21 years of age or older will be automatically enrolled in the company’s 401(k) plan once they achieve 90 days of employment.

Family Owned. Culture of Quality. Opportunities to Advance.

Crescent is transforming and we are on a mission to power the communities we serve through teamwork and relentless customer focus. We have a vision of uncompromising teamwork committed to becoming the industry leader for our employees, suppliers, and shareholders. At Crescent, you will have the opportunity to develop professionally, grow personally and have the flexibility to balance your life's priorities. Let's serve together. Let's power our communities together. Let's become THE industry leaders...together.

Crescent Electric Supply is proudly an Equal Opportunity Employer. Crescent Electric Supply does not discriminate on the basis of age, color, race, national origin, gender, religion, marital status, disability, veteran, military status, sexual identity or expression, sexual orientation, or any other basis prohibited by local, state, or federal law. Veterans and military spouses are highly encouraged to apply. We recognize and value the unique strengths of the military community in supporting our mission to serve those who have served. Candidates are subject to pre-employment assessments, Motor Vehicle Record review, criminal background checks, references check, and a post-offer drug screen.

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